Case studies The Widest Experience in the Wine & Spirits Industry Moët & Chandon’s enormously successful support of London Fashion Week over the last 3 years has been filmed and edited by 1st Growth, to create an exciting promotion to let their customers know what they are doing. 1st Growth update Moët’s bar video each night with the day’s shows during the Fashion Week. Waddesdon Manor has commissioned 1st Growth to create a video on Château Mouton Rothschild and Château Lafite Rothschild, to be shown to visitors to the Waddesdon wine cellars. Both Bruno Prats at Château Cos d’Estournel and May-Eliane de Lencquesaing at Château Pichon Longueville, Comtesse de Lalande chose 1st Growth to produce their promotional videos, so that they can take the unique qualities of their châteaux directly to their clients. Taylor’s Port made the maximum use of the footage 1st Growth shot for their corporate video by arranging to create a separate educational programme that is used by the Wine & Spirit Education Trust (WSET) to support their Port lectures Vinopolis, World of Wine, used 1st Growth to create their Vespa scooter rides through the Tuscan and Piemontese vineyards. 1st Growth also created the majority of the Exhibition’s video clips, edited from 1st Growth’s extensive library footage Françoise Peretti of the Champagne Information Bureau chose 1st Growth to produce a video diary for her presentation of the year’s activities in the UK to her CIVC colleagues in France The Madeira Wine Company use a 1st Growth video at their Lodge in Funchal to show their visitors how the best Madeira is made. Graham’s Port use a 1st Growth video in their lodges in Vila Nova de Gaia, as do Taylor’s and Fonseca. The WSET use 1st Growth videos to help them teach their students the intricacies of Viticulture & Vinification, as well as bringing to life their German Wine, Port and Sparkling Wine lectures. When the Australian Wine Bureau wanted their Chief Executive to deliver a keynote speech to a conference in Adelaide from her office in London, 1st Growth shot and edited the interview. Mike Paul was able to deliver his keynote speech at the seminar “The Opportunity In Export Markets For Small And Medium Sized Australian Producers”, from the Thames Embankment, thanks to 1st Growth. Berry Bros & Rudd prove a well-made video can have a very long life – they are still using their 1st Growth corporate video on the making of a single malt whisky at Glen Rothes Distillery, completed for them in 1995. 1st Growth recently took the original English version and recorded and produced 7 different foreign language versions, to allow it to be shown around the world.